What we built
Badee
AI plans a clinic’s campaign and writes it in the brand’s own voice — in English and Arabic — then waits for the owner’s yes. BRev’s own app, built with Hania of H.H.A Advisory.
Key visuals
Composed in the brand’s own colours.
The AI looks at the clinic’s own photos and proposes three directions — layout, crop and headline — drawn with the brand’s real logo, fonts and colours. Three rounds and five revisions, each asked for in plain words.
The words
English and Arabic, written, not translated.
For every format the AI writes three headlines, three captions and five hashtags — the Arabic as a Gulf copywriter would write it.
The owner decides
Nothing posts without a yes.
The AI checks the objectives are SMART, proposes five key messages and flags wording the UAE’s health-advertising rules do not allow. The owner approves format by format, week by week, on a calendar in Dubai time.
Next year
It remembers what worked.
The AI reads how earlier campaigns did into the next brief; the UAE’s occasions come up on Home with a Plan button, and a good campaign can run again.
The story
Why clinics needed it.
Hania found Dubai clinics paying agencies for generic posts that lay dormant — no reports, no advice.
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